The Confédération Africaine de Football (CAF) and global technology company TECNO Mobile have announced a partnership agreement that will make TECNO Mobile one of the Official Sponsors of the TotalEnergies CAF Africa Cup of Nations Côte d’Ivoire 2023 (AFCON 2023).
Under the terms of the agreement, TECNO Mobile will be the exclusive smartphone partner of the AFCON 2023 tournament. The company will also have branding and visibility at all tournament venues and on official CAF platforms.
The partnership between CAF and TECNO Mobile is significant as it brings together two of the most iconic brands in Africa. CAF is the governing body for African football and is responsible for organizing the AFCON, the most prestigious football tournament on the continent. TECNO Mobile is a leading global smartphone brand with a strong presence in Africa.
The AFCON 2023 tournament is scheduled to take place in Côte d’Ivoire from January to February, 2024. The tournament will feature 24 teams from across Africa and is expected to attract millions of viewers around the world.
The partnership between CAF and TECNO Mobile is a major boost for African football and is sure to help raise the profile of the AFCON 2023 tournament.
Why This Partnership Matters
The partnership between CAF and TECNO Mobile is significant for a number of reasons. First, it brings together two of the most iconic brands in Africa. CAF is the governing body for African football and is responsible for organizing the AFCON, the most prestigious football tournament on the continent. TECNO Mobile is a leading global smartphone brand with a strong presence in Africa.
Second, the partnership is a boost for African football. TECNO Mobile’s sponsorship of the AFCON 2023 tournament will help to raise the profile of the event and attract new fans from around the world. This will lead to increased investment in African football and help to develop the game on the continent.
Third, the partnership is a good example of how African brands can work together to achieve global success. TECNO Mobile is a Chinese company, but it has a strong presence in Africa and is committed to supporting African football. The partnership with CAF shows that African brands can work together to compete on the global stage.
